U
UPMHub

One-Stop Campus
Life Platform

For International Students at Universiti Putra Malaysia

MGM3180 Basic Entrepreneurship Fan Ben · Yuan Mingzhi · TBD
↗ upmcn.asia
The Problem
Fragmented. Unreliable. Inaccessible.
💬
Scattered Information
Rentals, carpools, and buy/sell happen across dozens of unstructured WhatsApp groups with no search or trust layer
🌐
No Bilingual Tools
Official platforms are English or Malay only — no RMB exchange rates, no Chinese-friendly payment portals, no bilingual academic calendar
🏫
No Campus Community
No trusted space for teacher reviews, campus help, or peer knowledge — students start from zero every semester
60+
Countries represented in UPM's international student body
Primary Segment
Chinese-speaking students — Malaysian Chinese, mainland China, Taiwan, Hong Kong — who need bilingual support and China-compatible tools
Secondary Segment
All other international students at UPM who benefit from structured listings, campus help, and teacher reviews via the English interface
Supply Side
Landlords, merchants, and agents who want to reach UPM's international student community through verified, structured listings
Our Solution
Introducing UPMHub
🏘️
Community — 6 structured modules
🔧
Toolbox — 3 daily utilities
🌏
Bilingual — Chinese & English interface
✅
Live now — upmcn.asia
https://upmcn.asia
Community 社区
Toolbox 工具箱
MYR/CNY 1.7252
UPMHub
一站式校园生活平台
留学攻略 租房 拼车 交易市场 教师评价 校园求助
Community
Six Modules, One Platform
📚
Study Guide
Visa guides, academic tips, and survival advice for navigating UPM as an international student
🏠
Housing
Structured rental listings for rooms and apartments near campus — searchable and reliable
🚗
Carpool
Ride-sharing board for students to find or offer rides to airports, KL, and beyond
🛒
Marketplace
Unified platform for proxy purchasing and second-hand trading — buy, sell, or request items
⭐
Teacher Reviews
Honest ratings and comments on UPM lecturers to help students choose courses wisely
🙋
Campus Help
Community Q&A where anyone can ask a question and the community answers
Toolbox
Three Tools for Daily Life
Tool 01
MYR / CNY Exchange Rate
Real-time mid-market rate — not the bank spread. Updated throughout the day.
Fair rate · Daily re-engagement
Tool 02
UPM Academic Calendar
Full 2025/2026 academic calendar in both Chinese and English — no language barriers.
Bilingual CN / EN
Tool 03
Utility Bill Payment
Entry point for life utility payments, designed for Chinese-speaking students' familiar payment habits.
China-compatible interface
Business Model Canvas — UPMHub
Block 7
Key Partners
  • UPM student associations
  • Local merchants & sellers
  • Landlords & housing agents
  • Carpooling participants
  • UPM official data sources
Block 6
Key Activities
  • Platform dev & maintenance
  • Bilingual content management
  • Community & user acquisition
  • Content moderation
Block 2
Value Propositions
  • All-in-one bilingual campus platform
  • Real-time mid-market MYR/CNY rate
  • Replaces fragmented WhatsApp groups
  • Unified marketplace (proxy + secondhand)
  • Trusted, moderated community
Block 4
Customer Relationships
  • Self-service UGC platform
  • Bilingual UI (CN / EN)
  • Community Q&A
  • WeChat / Telegram announcements
Block 1
Customer Segments
  • Primary: Chinese-speaking UPM students
  • Secondary: All international students (EN)
  • Students seeking rentals, carpools
  • Marketplace buyers & sellers
  • Merchants, landlords targeting UPM
Block 8
Key Resources
  • Flask + SQLite + Nginx stack
  • Self-hosted Debian VPS
  • Exchange rate data feed
  • Founder's tech & community trust
Block 3
Channels
  • WeChat groups
  • Word-of-mouth
  • Xiaohongshu / Douyin
  • upmcn.asia direct access
Block 9
Cost Structure
VPS hosting fees · Domain renewal (upmcn.asia) · Exchange rate API costs · Founder time (dev + ops + moderation) → Near-zero cash cost at current scale
Block 5
Revenue Streams
[Now] Free — building user base · [Future] Marketplace commission · [Future] Promoted listings · [Future] Verified membership fee
Deep Dive
Who We Serve & What We Offer
Customer Segments
Primary: Chinese-speaking students at UPM — Malaysian Chinese, mainland China, Taiwan, Hong Kong
Secondary: All international students via the English interface
Landlords, merchants and agents targeting the UPM international community
Value Propositions
One bilingual platform replacing dozens of WhatsApp groups
Mid-market exchange rate — not the bank spread
Structured, searchable listings for housing, rides, and goods
Trusted, moderated community environment
Go-to-Market
How We Reach & Retain Users
Channels
💬WeChat groups — primary distribution for Chinese-speaking students
👥Word-of-mouth at student orientations and new intakes
📱Xiaohongshu & Douyin content marketing
🌐Direct access — upmcn.asia
Customer Relationships
📝Self-service UGC — users post and browse independently
🔄Daily MYR/CNY rate drives repeat visits organically
🛡️Manual content moderation for trust in early stage
📣WeChat / Telegram announcements for community updates
Monetization
Revenue Model
Today
Free
Priority is building a trusted, active user base. Revenue comes after users.
Future Revenue Streams
Transaction commission on marketplace deals
Promoted listings for merchants and landlords
Verified seller / landlord membership fee
Premium toolbox features and partner integrations
Operations
How We Build & Run the Platform
Key Resources
Flask + SQLite + Nginx stack — live at upmcn.asia
Self-hosted Debian VPS (Baota Panel)
Real-time MYR/CNY mid-market exchange rate data feed
UPM official academic calendar (2025/2026)
Founder's development skills and community trust network
Key Activities
Platform development and maintenance
Bilingual CN/EN content and interface management
Community operations and user acquisition
Content moderation and trust management
Toolbox updates — exchange rates, calendar, utilities
Ecosystem
Partners & Cost Structure
Key Partners
🎓 UPM Student Associations 🏠 Landlords & Housing Agents 🛍️ Local Merchants & Sellers 🚗 Carpooling Participants 📅 UPM Official Data Sources
Cost Structure
VPS server hosting fees
Domain renewal — upmcn.asia
Exchange rate API / data feed
Founder time — development, operations, moderation
Near-zero cash cost at current scale
Where We Are
Platform Status — April 2026
8
Registered Users
As of April 19, 2026 — early stage, fully functional
6
Community Modules Live
All modules active and accepting posts
3
Toolbox Features Live
Exchange rate, calendar, and payment portal all operational
Flask SQLite Nginx Debian VPS Baota Panel upmcn.asia
The Path Forward
Growth Roadmap
Phase 1 · Now
Build the User Base
Targeted WeChat group outreach
Student orientation promotion
Xiaohongshu content marketing
Goal: first 100 active users
Phase 2 · Next Semester
Activate Revenue
Introduce promoted listings
Launch marketplace commission
Add verified seller membership
Iterate based on user feedback
Phase 3 · Long Term
Scale the Platform
Serve all UPM international students
Expand to other Malaysian universities
Premium toolbox & partner integrations
Full bilingual mobile experience
MGM3180 · Basic Entrepreneurship
Thank You
Questions are welcome
↗ upmcn.asia
Fan BenPresenter
Yuan MingzhiPresenter
TBDPresenter